Cirque du Soleil is a very diverse and successful organization, with members from over 40 different countries.
a. According to our textbook, there are five major drivers of globalization (political,market, cost, technological, competitive) Explain how at least 2 of these drivers have influenced Cirque du Soleil?
b. Why is Cirque du Soleil successful throughout the world?
c. Why does the product transcend culture differences between countries?
d. Why is it important for Cirque du Soleil to be a good corporate citizen? How does the organization strive to fulfill this role?